Attraction Marketing Law #1

Know Your Target Market:

It was a big huge meeting room at a hotel where I was first introduced to the network marketing industry. A man was on stage showing a bunch of circles and explaining about how easy it is to make money in this company. That screen looked more like a football playbook then any compensation plan that I\’ve ever seen. They talked about the potential of the products and how we should go about marketing these products to everyone we meet. People are just waiting to hear about this golden opportunity. Anybody been here before?

First thing we had to do is make a list of one hundred people that we know. Do you know one hundred people? If you do you have a lot of friends. Most people would write down all their family and friends. Uncle Joe, Auntie Jen and on it went.

You leave that meeting and everyone is pumped up. You can\’t wait to get home and have everyone over to your house and have a meeting of your own. Let me ask you a question. How many people showed up to your meeting? How many are still your friends or will say that you are family? I know the feeling. I was there too. This is what you were told to do, and if you wanted to achieve success, you did what your leaders told you to do. After all, they were doing it…right?

Let me tell you about another way. Focus your energies on your target market. If I wanted to start a football team, I would go out and get football players. These people already know what football is about and understand how the game is played. I won\’t find these people at Uncle Fred\’s house or Auntie Jean. They don\’t even like football.

95% of all network marketers fail because they are targeting all the wrong people. You must target other network marketers. These are people who know the business and are willing to try and spend some of their time and money if it will help them succeed in their business. They already know all the in\’s and outs. This is who you want to target.

Who would you rather talk to. Uncle Mike who only has a job mentality, or Mary Smith, who is already in the MLM industry but just hasn\’t hit her stride yet? Instead of having meetings at your house, or going to the malls and passing out fliers, zero all your energies toward the people who are ready to hear what you have to say. Network marketers are where your efforts should be pointing too.

Once you know your target market, now you can be very specific as to what their needs are and offer them a solution. The solution is coming in rule #2 of attraction marketing.

The world only has three types of people in it. There are those that make things happen. There are those that stand by and watch things happen, and there are those that say, \”what in the world just happened?\” Which one of these people are you?

Looking to find the best deal on Attraction Marketing.com\”Brian Gosur/a, then visit www.bgosur.com to find the best advice on MLM business for you.